THE BREAKDOWN (Blog)
Small Booth, Big Show: BPM Natural Deodorant at...
BPM joined the Greenhouse at CHFA Now Toronto as one of the smaller brands in the room. Here's how a last minute booth redesign, a spinning turntable, a 60 second...
Small Booth, Big Show: BPM Natural Deodorant at...
BPM joined the Greenhouse at CHFA Now Toronto as one of the smaller brands in the room. Here's how a last minute booth redesign, a spinning turntable, a 60 second...
The Math Behind Our Metal Tube
We put our metal tube and Native's plastic stick on the same calibrated lab scale we use for our formulations. The real numbers: about 56 times less plastic, and 52...
The Math Behind Our Metal Tube
We put our metal tube and Native's plastic stick on the same calibrated lab scale we use for our formulations. The real numbers: about 56 times less plastic, and 52...
Your Underarms Are Skin. We Formulated BPM That...
Your underarms are skin too. BPM is built with skin-conditioning fractionated coconut oil, linoleic-rich sunflower oil, and natural vitamin E to help leave skin soft, smooth and comfortable.
Your Underarms Are Skin. We Formulated BPM That...
Your underarms are skin too. BPM is built with skin-conditioning fractionated coconut oil, linoleic-rich sunflower oil, and natural vitamin E to help leave skin soft, smooth and comfortable.
The Name Behind BPM: Indigenous Ownership and F...
Behind BPM’s Indigenous-owned badge is a personal story about family, identity and reconnection. Founder Corey Goss shares his Algonquin roots, the meaning behind the family name Kohoko, and why building...
The Name Behind BPM: Indigenous Ownership and F...
Behind BPM’s Indigenous-owned badge is a personal story about family, identity and reconnection. Founder Corey Goss shares his Algonquin roots, the meaning behind the family name Kohoko, and why building...
The Math Behind Fair Pricing: BPM vs Native vs ...
We ran the real math on cost per use for BPM Natural Deodorant against Native and Schmidt's, using sourced Canadian pricing, no rounding in our favor.
The Math Behind Fair Pricing: BPM vs Native vs ...
We ran the real math on cost per use for BPM Natural Deodorant against Native and Schmidt's, using sourced Canadian pricing, no rounding in our favor.
Deodorant Is Changing Shape. Here's Why We Chos...
Deodorant is expanding beyond the stick and spray and the reasons go deeper than trend. This post explores why the category is shifting toward creams, gels and whole-body formats, and...
Deodorant Is Changing Shape. Here's Why We Chos...
Deodorant is expanding beyond the stick and spray and the reasons go deeper than trend. This post explores why the category is shifting toward creams, gels and whole-body formats, and...