THE BREAKDOWN (Blog)

Bar chart comparing natural deodorant cost per full application in CAD: BPM 16¢, Schmidt’s 15¢ and Native 24¢; BPM provides 152 applications.

The Math Behind Fair Pricing: BPM vs Native vs ...

We ran the real math on cost per use for BPM Natural Deodorant against Native and Schmidt's, using sourced Canadian pricing, no rounding in our favor.  

The Math Behind Fair Pricing: BPM vs Native vs ...

We ran the real math on cost per use for BPM Natural Deodorant against Native and Schmidt's, using sourced Canadian pricing, no rounding in our favor.  

Deodorant Is Changing Shape. Here's Why We Chose Cream.

Deodorant Is Changing Shape. Here's Why We Chos...

Deodorant is expanding beyond the stick and spray and the reasons go deeper than trend. This post explores why the category is shifting toward creams, gels and whole-body formats, and...

Deodorant Is Changing Shape. Here's Why We Chos...

Deodorant is expanding beyond the stick and spray and the reasons go deeper than trend. This post explores why the category is shifting toward creams, gels and whole-body formats, and...

What's Changing in Deodorant Packaging Right Now (and Why We Went With Metal)

What's Changing in Deodorant Packaging Right No...

Deodorant packaging is shifting away from plastic and paper isn't the fix people think it is. Here's why we picked metal instead.

What's Changing in Deodorant Packaging Right No...

Deodorant packaging is shifting away from plastic and paper isn't the fix people think it is. Here's why we picked metal instead.

How to Switch to Natural Deodorant (Without the Awkward Transition Period)

How to Switch to Natural Deodorant (Without the...

Switching to natural deodorant can come with a transition period. Here's exactly what to expect and how to make it as smooth as possible.

How to Switch to Natural Deodorant (Without the...

Switching to natural deodorant can come with a transition period. Here's exactly what to expect and how to make it as smooth as possible.

Best Natural Deodorant for Sensitive Skin: What to Look For (and What to Avoid)

Best Natural Deodorant for Sensitive Skin: What...

Not all natural deodorants are gentle. Here's what to look for (and what to avoid) if you have sensitive skin.

Best Natural Deodorant for Sensitive Skin: What...

Not all natural deodorants are gentle. Here's what to look for (and what to avoid) if you have sensitive skin.

An image of a typical baking soda box found in most peoples homes.

Is Baking Soda Bad for Sensitive Skin? What You...

Baking soda has a high pH that disrupts your skin's natural acid mantle. Here's why it causes irritation and what to use instead.

Is Baking Soda Bad for Sensitive Skin? What You...

Baking soda has a high pH that disrupts your skin's natural acid mantle. Here's why it causes irritation and what to use instead.